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Editorial Design & Publishing System

 GLOBAL media & publishing company (CONFIDENTIAL), 2025

Tools used: Adobe Photoshop, InDesign, Illustrator
Time Spent: ~60 hours
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A marketing video created around the book on the 75th Independence day

CONTEXT & CHALLENGE

The content spanned books, courses, and editorial publications, each with different formats and constraints. The challenge was to maintain clarity, narrative flow, and visual consistency across mediums while handling dense text, mixed media, and print production requirements.

Objective

To design a scalable editorial and publishing system that balances readability and visual engagement, ensuring consistent storytelling across multiple formats and use cases.

MY ROLE

I designed the editorial layouts, information hierarchy, and publishing system, structured long-form content for clarity, integrated custom mixed-media illustrations, and adapted layouts for print and digital production.

IMPACT

The final system enabled consistent, efficient editorial production and improved clarity across multiple published pieces. Content became easier to navigate, visually cohesive, and adaptable across formats, supporting both readability and brand consistency.

A comprehensive editorial design system created for Harappa Publications, translating long-form content into structured, readable narratives across print and digital formats, supported by a consistent visual and illustration language.

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